Google is using “Al expertise” for renovating the capabilities of its engine. According to the latest report, Google has declared the most powerful search engine technology which will fuse the search criteria for giving more precise and correct results.
It is leveraging on its AI expertise for streamline the experience of the particular client or user, and it also control the grasp on web traffic. This platform is revealed by the company at its ‘search on 21 events’, throughout the event it was discussed that how the Am developments will focus to assemble the information on the website more convenient while suppressing the outspread of misinformation.
Google is also trying for retaining and clawing back the shares of the market, specifically in the shopping space. More of the clients or users goes around its search engine for accessing the platform directly. Google has missed the top position to Amazon because most of the masses are found to be interested in shopping from the platform of e-commerce company.
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For the users of Apple iPhone, it needs to execute the voice command to its ‘AI assistant Siri’ for doing the searching. Now most of the retailers and Google acquire the marketplaces which are trying to compete with the companies of Ali Baba, Lazada, Amazon and some others across the globe.
According to recent survey report, it declared that 44 % of the clients or consumers are interested in shopping by using their smart phones. And other 42 % are claiming that they are using the ‘voice assistant’ at their quarters / homes. The renovated search engine, is making the use of google lens which is the image recognition tool of the company. The major aim of the Google lens is to fuse the data from the text, videos and images. The Google lens is also renovated with the latest Artificial intelligence powered language feature. This feature will help to narrow the most of the searchers.