Encrypted messaging app telegram on Friday announced that it is launching sponsored messages that will allow anyone to promote their channel or bot.
Sponsored messages on telegram are shown only in large public one to many channels with more than 1,000 members and are based solely on the topic of the public channels in which they are shown.
This means that no user data is mined to exhibit them.
Sponsored messages are currently in test mode are not obtainable to everyone the agency said in a statement.
Once they are fully launched and allow telegram to cover its basic costs such as equipment and data centers that are used by channel admin to deliver their content to our hundreds of millions of users, we plan to start sharing ad revenue with the admin of the channels where sponsored messages are exhibited because it is fair, it added.
The agency mentioned that with telegram, users are more ad-free than with WHATSAPP.